FounderDating: Success, Sanity, and Happiness as an Entrepreneur

By | Uncategorized | No Comments

“Success, Sanity, and Happiness as an Entrepreneur” via FounderDating

This FounderTalk guest post was written by Scott LewallenHe co-founded Grindr in 2009 and is currently  founder and CEO of Mezic MediaYou can also find him advising entrepreneurs on the FD:Advisor network.

Scott Lewallen Mezic Media Gay Grindr Founder Entrepreneur Startup

Five years ago, I launched Grindr, and found myself thrust into the spotlight as a leader and co-founder of a disruptive technology and social phenomenon. As I sailed into the wild frontier of mobile apps and location-based dating, I asked myself daily – Will I be successful?

The short answer is – YES!

If you put in the hours and passion to pursue what you want to accomplish, something will happen. Working hard pays off. Sometimes, you hit obstacles and they suck. But those obstacles are powerful moments of reflection that can change you, your company, and your life.

I want to share these so-called obstacles, and how the questions they presented to me helped me grow both as a leader, and as a person…


Grindr was the first mainstream gay geo-social app to launch in the iTunes App Store. We, the founding team who built a product in a garage, gained press coverage overnight. They called us “The Hot New Gay App.” Everyone wanted to join the party. The world wanted to get on Grindr.

So here I was, at a hot new company, with my hard work paying off, and a pot of gold at the end of the rainbow, and I still felt inadequate at times. I questioned myself. Do I know what I’m doing? I doubted everything. Was this color scheme okay? Does the user interface have enough personality? Can the average gay guy figure this out? Self doubt haunted me. We had reached a certain app ‘celebrity’ status and I continued to wonder if I was good enough to be here.

An actor friend of mine, Robert Mercado, offered some valuable insight:

“We’re all flawed. We’re human. We make mistakes. If you didn’t screw up you’d be boring. You would lose your creativity. I try to make it a habit and make at least ten mistakes a day. Mistakes are a gift from the universe.”

It made sense to me; realizing and accepting the fact that I was human, that I was flawed, and that I would make mistakes made me feel empowered, but free. It was like inhaling a breath of fresh air at the top of a mountain. It was not only okay to feel this way, it was a part of creative growth. If I was going to lead and succeed, I had to accept that I was a human being…

Read the full article at FounderDating

Northeastern University

By | Press | No Comments



October 28, 2013

“Scott Lewallen is Founder and CEO of Mezic Media (, a consultancy specializing in design, UI/UX, and branding of products.

design, marketing, and branding whiz with quite the pedigree, Scott’s been in the game 10 years and counting, creating killer identities that make products really pop in the marketplace, and designing fun mobile apps that people love to use. ”


Read the rest here

iDate 2013

By | Press | No Comments

Scott Lewallen speaks at iDate , June 5th-June7th.



Internet Dating Conference (Beverly Hills) brings you highly qualified experts in the mobile dating industry to speak about all forms of management, technology, marketing to the internet dating industry at this event. The presentations will be focused on topics concerning mobile marketing, mobile dating business, better management of an online personals site, improving profitability, increasing web and mobile traffic and improving conversion rates. Each presenter will be both objective and neutral.

More here


Photos from the Internet Dating Conference taking place on June 5 – 7, 2013 in Beverly Hills. iDate2013, the “Mobile Dating Conference” in California was one of the most important events for the dating industry. Mobile dating industry executives, matchmakers, mobile application providers, affiliate marketers, funders, payment processors and startups were in attendance.

Link to photos on idate


Gamification Summit

By | Press | No Comments
Wednesday, April 17 • 1:50pm – 2:10pm
Designing Engagement in Dating: The Grindr Story

Grindr is the world’s largest mobile social network, connecting gay men across every continent and in every country. Despite the high intrinsic motivation of its audience, the app nonetheless is fine tuned to manage the level of feedback, friends and fun to maximize engagement — a hard-fought lesson that has brought myriad innovations to the mobile app world in general. Join Grindr co-founder and lead designer, Scott Lewallen as he talks about some of the major design challenges and lessons they’ve learned, and how you can apply those to your apps and experiences. 


Scott Lewallen

Co-Founder, Grindr
Grindr Co-founder. Los Angeles native, gay, geek, designer, USC alum, and beach bum who loves art, tech, skyscrapers, football, beer, and sharks. I love designing products that make people happy.
Wednesday April 17, 2013 1:50pm – 2:10pm
Room C (635 8th St San Francisco, CA 94103)
Source of article here

Grindr & Blendr Co-Founder Scott Lewallen Launches Mezic Media

By | Press | One Comment

LOS ANGELES – Grindr and Blendr Co-Founder Scott Lewallen today announced his departure from the company and his return to building brands and providing UI and UX design services through his independent consultancy, Mezic Media.

Lewallen, who co-founded Grindr with Joel Simkhai in 2009, acted as Senior Vice President of Product and Design at Grindr for more than three years. He oversaw the gay social app’s user experience and designed its interface and visuals, including its iconic tribal mask logo.

Grindr, which has ascended to international popularity, now boasts 6 million users in 192 countries around the world. In September 2011, Grindr launched its sister app, Blendr, with Scott again designing the interface, experience and brand identity.

“We started this journey over four years ago, and I’m proud of our accomplishments. I wish the entire team all the best,” Lewallen said. “Creating Grindr and Blendr was a fantastic experience.”

Lewallen also said he’s excited to be resurrecting his personal consultancy, Mezic Media, to pursue some exciting mobile app projects and dive back into freelance consultation with design, branding, UI/UX and mobile app creation.

“I love creating experiences that make people happy,” Lewallen said.

About Scott Lewallen

With more than 10 years of experience working in design and marketing to date, Lewallen most notably co-founded gay social app Grindr in 2009. He led the team in graphic design, development, user experience and brand presence. His previous positions include Art Director for E! Entertainment, Creative Director at Atlantis Events and Creative Consultant at supplement firm Sports Research Corporation.

Prior to Grindr, Scott started his own consulting company, Mezic Media, dedicated to designing identities for brands and creating products for clients in various industries, including health and fitness; entertainment; technology; and the LGBT community. He’s re-launching Mezic effective immediately.

Born and raised in Southern California, Lewallen graduated with a bachelor’s degree from the Annenberg School for Communication at the University of Southern California. Lewallen currently resides in Los Angeles.


Scott Lewallen, CEO
Mezic Media
Phone: 310-494-6077
Like us:
Follow us:

SOURCE: Mezic Media


Online Personals Watch

By | Press | No Comments

Online Personals Watch

Interview With Scott Lewallen, co-Founder Of Grindr And Blendr

OPW INTERVIEW – July 31 – You know Joel, no doubt. We interviewed Joel Simkhai about Grindr in December 2010. Here’s Scott Lewallen, the co-founder of Grindr and Blendr. – Mark Brooks

You started Grindr with $5,000. How did you do it?
I had met Joel when I lived in New York. I had moved back to Los Angeles and he showed up one day in L.A. and said: “You know what? I’m going to try out Los Angeles and I’ve got this idea. I want to be able to meet the gay guys around me. What do you think? Do you want to help me?” I was like, oh sure, that’s a great idea … ”

Read the rest here.