Category Archives: Press

Northeastern University

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Scott-Lewallen-Headshot

SCOTT LEWALLEN

October 28, 2013

“Scott Lewallen is Founder and CEO of Mezic Media (mezic.com), a consultancy specializing in design, UI/UX, and branding of products.

design, marketing, and branding whiz with quite the pedigree, Scott’s been in the game 10 years and counting, creating killer identities that make products really pop in the marketplace, and designing fun mobile apps that people love to use. ”

 

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iDate 2013

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Scott Lewallen speaks at iDate , June 5th-June7th.

scott_lewallen_ceo_of_mezic_idate_los_angeles_dating_convention_12_Web

 

Internet Dating Conference (Beverly Hills) brings you highly qualified experts in the mobile dating industry to speak about all forms of management, technology, marketing to the internet dating industry at this event. The presentations will be focused on topics concerning mobile marketing, mobile dating business, better management of an online personals site, improving profitability, increasing web and mobile traffic and improving conversion rates. Each presenter will be both objective and neutral.

More here

 

Photos from the Internet Dating Conference taking place on June 5 – 7, 2013 in Beverly Hills. iDate2013, the “Mobile Dating Conference” in California was one of the most important events for the dating industry. Mobile dating industry executives, matchmakers, mobile application providers, affiliate marketers, funders, payment processors and startups were in attendance.

Link to photos on idate

 

Gamification Summit

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Wednesday, April 17 • 1:50pm – 2:10pm
Designing Engagement in Dating: The Grindr Story

Grindr is the world’s largest mobile social network, connecting gay men across every continent and in every country. Despite the high intrinsic motivation of its audience, the app nonetheless is fine tuned to manage the level of feedback, friends and fun to maximize engagement — a hard-fought lesson that has brought myriad innovations to the mobile app world in general. Join Grindr co-founder and lead designer, Scott Lewallen as he talks about some of the major design challenges and lessons they’ve learned, and how you can apply those to your apps and experiences. 

Speakers

Scott Lewallen

Co-Founder, Grindr
Grindr Co-founder. Los Angeles native, gay, geek, designer, USC alum, and beach bum who loves art, tech, skyscrapers, football, beer, and sharks. I love designing products that make people happy.
Wednesday April 17, 2013 1:50pm – 2:10pm
Room C (635 8th St San Francisco, CA 94103)
Source of article here

Grindr & Blendr Co-Founder Scott Lewallen Launches Mezic Media

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LOS ANGELES – Grindr and Blendr Co-Founder Scott Lewallen today announced his departure from the company and his return to building brands and providing UI and UX design services through his independent consultancy, Mezic Media.

Lewallen, who co-founded Grindr with Joel Simkhai in 2009, acted as Senior Vice President of Product and Design at Grindr for more than three years. He oversaw the gay social app’s user experience and designed its interface and visuals, including its iconic tribal mask logo.

Grindr, which has ascended to international popularity, now boasts 6 million users in 192 countries around the world. In September 2011, Grindr launched its sister app, Blendr, with Scott again designing the interface, experience and brand identity.

“We started this journey over four years ago, and I’m proud of our accomplishments. I wish the entire team all the best,” Lewallen said. “Creating Grindr and Blendr was a fantastic experience.”

Lewallen also said he’s excited to be resurrecting his personal consultancy, Mezic Media, to pursue some exciting mobile app projects and dive back into freelance consultation with design, branding, UI/UX and mobile app creation.

“I love creating experiences that make people happy,” Lewallen said.

About Scott Lewallen

With more than 10 years of experience working in design and marketing to date, Lewallen most notably co-founded gay social app Grindr in 2009. He led the team in graphic design, development, user experience and brand presence. His previous positions include Art Director for E! Entertainment, Creative Director at Atlantis Events and Creative Consultant at supplement firm Sports Research Corporation.

Prior to Grindr, Scott started his own consulting company, Mezic Media, dedicated to designing identities for brands and creating products for clients in various industries, including health and fitness; entertainment; technology; and the LGBT community. He’s re-launching Mezic effective immediately.

Born and raised in Southern California, Lewallen graduated with a bachelor’s degree from the Annenberg School for Communication at the University of Southern California. Lewallen currently resides in Los Angeles.

Contact

Scott Lewallen, CEO
Mezic Media
Email: press@mezic.com
Web: Mezic.com
Phone: 310-494-6077
Like us: Facebook.com/MezicMedia
Follow us: Twitter.com/MezicMedia

SOURCE: Mezic Media

RELATED LINKS: Mezic.com

Online Personals Watch

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Online Personals Watch

Interview With Scott Lewallen, co-Founder Of Grindr And Blendr

OPW INTERVIEW – July 31 – You know Joel, no doubt. We interviewed Joel Simkhai about Grindr in December 2010. Here’s Scott Lewallen, the co-founder of Grindr and Blendr. – Mark Brooks

You started Grindr with $5,000. How did you do it?
I had met Joel when I lived in New York. I had moved back to Los Angeles and he showed up one day in L.A. and said: “You know what? I’m going to try out Los Angeles and I’ve got this idea. I want to be able to meet the gay guys around me. What do you think? Do you want to help me?” I was like, oh sure, that’s a great idea … ”

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